March
15
The pre-agenda rate for Search Marketing Expo – SMX Advanced Seattle expires at the end of day Saturday, March 20th. Get your ticket to the conference exclusively for search marketing experts…and save $200. Register today! Join us June 8-9 at Seattle’s Bell Harbor International Conference Center for an engaging and intimate conference. SMX Advanced is [...]
March
15
Webmaster Level: All Members of the Google Search Quality Team have participated in site clinic panels on a number of occasions. We receive a lot of positive feedback from these events and we’ve been thinking of ways to expand our efforts to reach even more webmasters. We decided to organize a small, free of charge [...]
March
15
It’s live blogging time again from SXSW. Today, the Social Search: A Little Help From My Friends panel gets underway. On our panel today Marc Vermut, Fine Point Solutions Brynn Evans, Bolt|Peters Max Ventilla, Aardvark Ash Rust, OneRiot Scott Prindle, Crispin Porter + Bogusky Brynn starts off with a presentation. She’s been researching social interactions [...]
March
15
Ever since Google began incorporating real time results in the form of Tweets and other real time sharing sites into their search results, it resulted in a new way for people to get their information out there, on the first… seroundtable.com Related posts Study: Searches Ignore Real-Time Search Results Whiteboard Friday – How Search is [...]
March
15
Search engine marketing no longer exists in an online vacuum. In today’s multi-channel world, people search online, visit stores to test out products, return to the internet to compare prices and then complete purchases in-store, online or via a call center. Over $155 billion worth of consumer goods was purchased online in the U.S. in [...]
March
13
Yesterday I speculated about whether Google would be able to have it both ways: to remain in the Chinese search market and still live up to its bold proclamation that it would no longer comply with Chinese government censorship rules. The Chinese, all along, have given no indication that they intend to change their hard-line [...]
March
13
Yesterday I speculated about whether Google would be able to have it both ways: to remain in the Chinese search market and still live up to its bold proclamation that it would no longer comply with Chinese government censorship rules. The Chinese, all along, have given no indication that they intend to change or budge. [...]
March
12
Citing the popularity of entertainment-related searches, Yahoo’s search results have gone Hollywood with the announcement of new search shortcuts for TV shows and celebrities. The TV shortcut shows the title and a short synopsis of the next episode, along with video clips and links to see photos, the show’s schedule, and an episodes list. All [...]
March
12
Are you valuing all keywords equally, assuming they all offer the same benefit to your paid search campaign? That may be a mistake. Here’s a cautionary tale that shows you how to assign appropriate values to keywords based on their role in the conversion funnel. *** Read the full post by clicking on the headline [...]
March
12
Attending search conferences should be part of every SEM pro’s yearly routine. Whether it’s to network within the industry, learn new tips or tricks, find new business opportunities, or even just have a good time with like-minded folks, it’s important to get the most out of your conference attendance. The last thing you want to [...]